Starting my design career with Testlify MVP
Testlify is a talent assessment platform enabling businesses to streamline hiring by delivering accurate, data-driven insights through customizable tests, ensuring efficient, unbiased, and skills-based recruitment decisions.
Project Overview
This project is about how I contributed in building a MVP of Testlify, a B2B SaaS product in the talent acquisition realm, aiming to streamline the hiring process by leveraging cutting-edge assessment tool. As a product designer joining Testlify during its early stage, I learned how different team executes and how the process work for building a digital product from scratch.
UI/UX Designer
1 PM, 2 PD, 10+ engineers + more
BACKSTORY
01
It all started with
December 2022, I embarked on a thrilling journey as I relocated to the bustling streets of Bombay to join the team of Testlify, a vibrant startup initiated by Abhishek Shah, who has been in the tech business for more than 10 years started Testlify back in January 2022.
02
Understanding the process, blockers and roadmap
At Testlify, we were all part of one big team made up of project managers, designers, marketeer, developers, and the business folks. For chatting and sharing stuff within the team, we used Slack—it was like our virtual office where we could ask questions, share updates, and coordinate our work. To keep track of how things were going and to make sure we were on the right track, the business team and project managers used JIRA. It helped them see what tasks were being worked on, what was done, and what still needed to be finished.
EXECUTION
01
How design team functioned
I found myself involved in a part of dynamic ensemble of roughly 40 individuals spanning Developers, PM, Operations, HR, Sales, Finance, Marketing, and designers alike.
As fate would have it, being a part of a small design team, comprising myself, another associate, and a lead. We three used to huddle together, pooling resources, exchanging knowledge, and ship designs for development along with the collaboration with the business team.
At Testlify, as a member of the design team, our efforts were focused on creating a user-centric and competitive platform by:
Conducting regular competitor analysis, studying platforms like Test Gorilla and WeCP to identify market trends and opportunities.
Actively gathering feedback from early users to understand their pain points and incorporate their insights into our design iterations.
Collaborating closely with developers to ensure seamless implementation of design concepts.
Engaging in cross-functional collaboration with Abhishek Shah, the founder, to align design strategies with the company’s vision and goals.
This approach ensured a holistic and impactful contribution to Testlify’s growth.
Learning the art of Figma early in my career helped me immensely in my early days 🤘
VISION
OUTCOME
01
My contribution in learning about the product development
Being a UI/UX Designer at Testlify was more than just creating visually appealing interfaces—it was about solving real user problems. My key contributions centered around enhancing the candidate journey and redesigning the candidate detail page, critical touchpoints in the product’s lifecycle.
To craft intuitive experiences, I began with competitive analysis, studying how industry leaders approached similar problems. This deep dive helped identify market gaps and best practices, enabling us to position Testlify as a unique and user-centric platform.
Incorporating feedback was integral to our process. We conducted user research sessions, gathered insights, and iteratively improved designs based on direct user interactions. This approach ensured that our designs were always in sync with real-world needs.
I also mapped out complex user journeys, ensuring seamless navigation from test creation to result evaluation. Crafting these flows meant thinking from both recruiter and candidate perspectives, balancing clarity with functionality.
On the design systems front, I worked extensively with Figma components and variables, ensuring scalable and consistent UI patterns. This helped speed up development and maintained a unified design language across the product.
One of my most impactful projects was enhancing the Candidate Detail Page—a core feature that displayed exam results, including candidate answers, scores, and insights. I restructured the page layout for better readability, streamlined key metrics for quicker evaluation, and designed interactive elements that made data analysis intuitive for recruiters.
Through these efforts, we simplified complex data presentations, improved the user experience for recruiters, and ultimately elevated the product's value proposition—bringing us closer to our vision of making talent assessment effortless and insightful.
IMPACT
Some of the high-level and impactful metrics from this project
